Business Plans Kit For Dummies

Discover the ins and outs of constructing a great business plan

When you’re establishing, expanding, or re-energizing a business, the best place to start is writing your business plan. Not only does writing out your idea force you to think more clearly about what you want to do, it will also give the people you work with a defined road map as well.

Business Plans Kit For Dummies, 3rd Edition has been updated to give you the very latest information on the changing economy and its impact on business plans; dealing with venture capitalists; getting start-up money in any economy; incorporating social and ecological responsibility issues; and developing a plan conducive to marketplace changes and advancements.

• Refreshed examples and data sources for planning
• Updated “ten top plans” section
• CD includes new forms, worksheets, and resources

If you’re a small business owner looking for expert guidance and friendly tips on developing and implementing a strategic plan to help your business succeed in an uncertain economy, Business Plans Kit For Dummies has you covered!

Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

Price: $34.99

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Business Plans For Dummies

Would you take off on a road trip to a new destination without a map or good directions? Probably not. Yet, sometimes business owners go full speed ahead without even having a destination in mind, much less a map on how to get there. That’s why so many businesses never make it. In today’s competitive marketplace, 3/4 of all new businesses fail within two to three years. Whether you’re launching a new business or working to strengthen or expand an established one, a business plan is your road map to success.

Business Plans For Dummies, 2^nd Edition helps you keep your businesses on track and reach your goals. Written by Paul Tiffany, PhD, professor at UC Berkley Haas Business School and the Wharton School of Business and Steven Peterson, PhD, Professor at UC Berkeley Haas Business School and CEO of Strategic Play, it helps you

• Realistically determine where your business is and where you want to go
• Create a detailed business plan and put it into action instead of in a drawer
• Use the plan to secure financing
• Prepare for opportunities avoid common pitfalls

In short, Business Plans for Dummies helps you determine where you want your business to go and create a map for getting there. You’ll discover how to:

• Identify and approach potential financial backers, including venture capital firms, angels, bankers, and others
• Clarify and crystallize your company’s mission, vision, and values
• Analyze your industry and your competition
• Identify your customers, including their needs, habits, purchase triggers, and decision-making processes
• Objectively analyze your company’s strengths and weaknesses
• Analyze your financial situation in order to do realistic forecasts and budgets
• Recognize trends and anticipate changes, both in the overall economy and in your industry
• Plan for growth, considering the product life cycle, new products, or new markets
• Structure your organization and nurture leadership

Complete with diverse techniques and approaches plus a sample business plan, Business Plans For Dummies gives you detailed how-to for designing a dynamic, business plan that will keep you on course in spite of the inevitable curves and detours in today’s marketplace. It’s a plantastic resource for business owners and entrepreneurs.

Price: $21.99

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